Concept Branding Group Assists Entrepreneurs Looking to Open America's Next Great Restaurant
Live your dreams in opening and effectively operating a great restaurant
It does take some time with dedicated experts, even on a tight budget at first, to set out the proper vision and brand.
Here's where the experts at Concept Branding Group come in with its restaurant start up and strategy services for entrepreneurs.
The firm combines branding, marketing, public relations and community relations to craft compelling messages to let your existing and potential customers know about your authentic and one-of-a-kind experience.
With time-tested operational experience in restaurants and lodging properties, their consultants are able to deliver operational advice to management seeking to improve the overall hospitality experience for their guests--and to improve their bottom lines.
Focus is on concept development, brand identity, logos, brand promise, menu development, opening strategy, marketing, public relations and outreach to local communities and to trade and consumer opinion leaders to help grow brand awareness.
"With reality shows, it proves dreams can come true...but with the right set of skills and upfront planning," said Tom Kelley, Chief Strategy Officer at Concept Branding Group.
Working within tight, initial budgets and staying with clients 24/7, Concept Branding Group can share insider, industry knowledge to do the best job of focusing your passion on building your dream.
Concept Branding Group
Brand Refinement and Expansion Services
We assist forward thinking businesses in building out the essence of what makes them unique and able to add real value to their customers.
We help define what differentiates you from your competitors in a way that is relevant and authentic, through:
• Brand marketing analysis and assessment
• Key message refinement
• Re-crafting of marketing materials
• Expansion of core “brand story”
• Creation or refinement of legacy and mission statements
• Sharpening stakeholder communications
• Community stakeholder outreach
Then we help you develop communications strategies and tactics that effectively tell your story in compelling terms that gets attention.
It's a mix of public relations, branding, community relations, marketing, and industry
relations.
We also help you reach out to "influencers," the leaders within your industry who shape opinion.
We can open doors to corporate leaders, association executives, government officials and the media.
We help you tell your story every day, through contact with customers, future customers, industry groups, stakeholders, reporters and editors. We also help you use valuable resources, including time and money, as efficiently and effectively as possible so you can consistently drive home the "key messages" about what makes you special.
Quite simply, we get folks in your target audiences, the people you care about most, to know your true "brand story" and thereby move you closer to achieving your most critical business goals.

Website: Concept Branding Group
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